January 2009.

Why do people focus their time and energy on “what’s wrong,” instead of on “what’s right?”

Over the last twenty-five years, I’ve been fortunate to interact with people from all kinds of professions, levels of experience, and demographic and socioeconomic backgrounds. I’m continually fascinated by people’s behavior, bias and belief systems. 

However, I’ve recently noticed a disturbing trend. In both internal and external group meetings, I’m seeing more and more people working from a negative perspective. It doesn’t matter if we’re discussing sales and marketing strategies, messaging or creative ideas for grassroots programs, non-traditional media, social networking, advertising, direct mail, websites, collateral or whatever.